Friday, November 28, 2008

Outsourcing - Skyrocket Your Internet Marketing Business Today

By Kylon Trower

I'm sure most of us got into home business and came to the internet to earn a good living, provide value to the community and have some semblance of freedom, right? We'll why are you working longer hours and feel less free as an entrepreneur? It's probably because we don't know when to let go and start outsourcing some of the mundane tasks that prevent us from truly having that freedom.

Usually when you are just starting out you may not need to outsource but keeping an eye on how quickly your home business can grow is important. Way back, when I first started working full time from home I jumped on Ebay and the sales took off like a rocket. I had no clue how successful I'd be.

After several months I needed to hire an assistant to help me with shipping, customer service and auction posting as it grew so fast. The point is that your internet business will grow to a point where it is impossible to manage every detail and this in when outsourcing becomes your best friend.

That said, you must be especially careful to choose the right people to handle the tasks with the same level of professionalism and expertise that you would. It is also important to outsource tasks that are very mundane and straightforward as opposed to tasks that can ultimately determine the success or failure of your internet marketing business.

A good example of this would be my retired mother that lives with us and works for me a few hours a day. She will set appointments, answer emails and occasionally deal with customer service issues when they arise. Being that she only works a few hours a day and some days not at all (she told me she has a life), these tasks that she handles are not detrimental to my business in her absence. Bottom line, don't give someone else too much control over the direction of your home business, even if you call them Mom.

Now let's get down to the bottom line, how do you pay your new hires. It depends on how often you need their services. In the beginning you may be able to hire a freelancer on a periodic basis as you need them, but as business picks up you may consider hiring them on a full or part time basis. Full timers would be paid hourly and your freelancers would be paid on a per project basis.

A little more on project work as this is where I recommend you start. Because you will be working with them on a case by case basis you have the flexibility of using them for a project and determine if you will use them in the future based on their performance. You can find plenty of good information as well as freelance contacts at www.Elance.com and www.rentacoder.com. I personally prefer Elance but suggest that you familiarize yourself with both.

Okay, now that you have a couple of strong resources to outsource freelancers for your internet marketing business, it's time to build it up to the point where they are needed. The leverage and time freedom that comes with outsourcing is a very freeing experience and will give you the opportunity to increase your sales and profitability exponentially. When the time comes, don't delay and have fun with it.

Here's a parting note, Dream Big! Don't allow the little things that get in the way of building that dream stop you. Your dream got you this far and can get you as far as you want to go. The sky's the limit, go for it, take massive action and prosper! - 16069

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