Although web design has become something that is very mainstream that most people with a computer can do, it is not always the best option for companies. Hiring a professional web design company to create a logo for you allows you the option of delegating an important aspect of your business to professionals, therein giving you better results.
There are, however, a few things that you want to look for in the logos that are presented to you by these companies to make sure your company is getting a logo that will truly work for you. These criteria are color, font, size and originality.
The first consideration is color. If you are using color in your logo, make sure the color you choose grabs the customeras attention. Red and blue are popular choices for logo colors. If your business is one that is naturally associated with a certain color, itas a good idea to use that color in your logo. For example, the logo for Sunshine Day Care just wouldnat look right without yellow.
Be sure, once your logo is finished, that you also check how it will look in black and white. It is possible that there will be times when you will need to add your logo to a black and white document and you want to be sure that it is going to look as crisp and clean as it does in color.
The lettering in the logo needs to be the right style to reflect the desired image for your company. Keep in mind that fancy, script fonts tend to give a more feminine image and boxy, square fonts present more of a masculine image. There are many specialty fonts available that will give a different feel to the logo.
The size of the logo is also important. Donat just look at it in one size when you are evaluating the design. You never know what you will want to use the logo for in the future. It needs to look good whether you are putting up a big sign in front of your business or having pens printed up to give to your customers.
Another consideration is originality. You donat want your logo to look too much like another companyas logo. When your customers see your logo, they should think of your company and only your company. The logo should also be something that catches the vieweras attention.
The letters COFS, which stand for color, originality, font and size, can help you remember the four qualities you need to evaluate when choosing your logo design. If you follow these guidelines, youare sure to choose a logo that will give your customers just the right impression of your business. - 16069
There are, however, a few things that you want to look for in the logos that are presented to you by these companies to make sure your company is getting a logo that will truly work for you. These criteria are color, font, size and originality.
The first consideration is color. If you are using color in your logo, make sure the color you choose grabs the customeras attention. Red and blue are popular choices for logo colors. If your business is one that is naturally associated with a certain color, itas a good idea to use that color in your logo. For example, the logo for Sunshine Day Care just wouldnat look right without yellow.
Be sure, once your logo is finished, that you also check how it will look in black and white. It is possible that there will be times when you will need to add your logo to a black and white document and you want to be sure that it is going to look as crisp and clean as it does in color.
The lettering in the logo needs to be the right style to reflect the desired image for your company. Keep in mind that fancy, script fonts tend to give a more feminine image and boxy, square fonts present more of a masculine image. There are many specialty fonts available that will give a different feel to the logo.
The size of the logo is also important. Donat just look at it in one size when you are evaluating the design. You never know what you will want to use the logo for in the future. It needs to look good whether you are putting up a big sign in front of your business or having pens printed up to give to your customers.
Another consideration is originality. You donat want your logo to look too much like another companyas logo. When your customers see your logo, they should think of your company and only your company. The logo should also be something that catches the vieweras attention.
The letters COFS, which stand for color, originality, font and size, can help you remember the four qualities you need to evaluate when choosing your logo design. If you follow these guidelines, youare sure to choose a logo that will give your customers just the right impression of your business. - 16069
About the Author:
Stephen Grisham, Sr. is a Staff Writer for InfoServe Media, a business website design company that provides custom web design. Visit today, or call 1 (800) 838-2203 for a free quote.
